New year, new challenges

New year, new challenges
Top US blogger and brand consultant, Steph of Trendy in Indy, talks about the New Challenges the New Year brought on.
Top US blogger and brand consultant, Steph of Trendy in Indy, talks about the New Challenges the New Year brought on.
Top US blogger and brand consultant, Steph of Trendy in Indy, talks about the New Challenges the New Year brought on.
Top US blogger and brand consultant, Steph of Trendy in Indy, talks about the New Challenges the New Year brought on.
Top,  Poppy & Plaid Boutique  ||  Denim , Evereve

Top, Poppy & Plaid Boutique || Denim, Evereve

What a month! Also, where did it go? The first few months of a new year always seem to fly by. Today, I wanted to just open my heart to you guys for a candid conversation on my struggles in January.

January is a weird month especially in Indy. First of all, the cold really takes it out of you, making it 10 times more difficult to get out of bed and stay motivated. Okay, maybe this isn’t true for everyone, but it sure is for me. I struggle with content creation because it’s just so dang cold and I don’t want to shoot outside. I struggle to get to the gym because my bed is so warm. In general, I think I just need some good old fashion 65 and sunshine.

Now let’s talk about January as an entrepreneur… WOW, it was rough. As I’m pivoting my business, I’m working to find clients for brand consulting, but need to make a certain amount monthly to make ends meet which puts a huge strain on my headspace. It’s so much pressure to not know what you’re going to make, when you’re going to make it, or if a new client is going to utilize your services. We’ve been tight with our budget, but we can only do so much when I have student loans that are equivalent to a mortgage.

In all honesty, guys, it’s exhausting to constantly pitch yourself and try to explain why you’re good enough, why you’re an expert, why someone should work with you. I know, I know, it’s part of what I signed up for. Maybe hearing no more times than yes in the month of January really got to me, but I’ve spent quite a bit of time questioning my intentions. “Am I really cut out for this?”

Because I’m a bit of an optimist and look for a rainbow after the rain, let me share my high for the month. Launching As Told By Us has been INCREDIBLE. The outpour of support from the Indy community to gather for this awesome event has left me feeling so grateful. It’s what I hold on to when I’m trying to fall asleep and literally counting pennies in my head. In case you’re wondering what I’m talking about, I’m hosting a conference on February 23rd from 10am-6pm at VisionLoft Events. This day will be one of inspiration for female entrepreneurs focusing on strategies in branding, social media, and self-care.

I tell you all of this because I want you to know that I struggle with my path. I question my next move, what I’m doing with my life, and I think about the “what ifs” way too much. At the end of the day, I want to feel fulfilled and serve a cause that’s bigger than myself. I’m keeping my arms open to opportunities this year and looking forward to what the next 11 months have in store.

Thanks for reading my brain dump and continuing to follow along with this crazy journey. If you’re going through something challenging right now, my heart is with you, because girl, we all have them.

Cheers to you rockstars,

Steph

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